987 Allesandro | Morro Bay

Official Pending Update


This update is exclusively for nearby homeowners and is not publicly published.

 
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This home is now under contract after just one day on the market.


Here’s the full behind-the-scenes breakdown of how we achieved it:

Status: Pending

Days on Market: 1

Number of Showings: 3

Offers Received: 1

Accepted Terms: Over asking + large down payment + clean terms + no repairs

This result is not accidental. It is the result of disciplined preparation and a structured launch.

How We Executed Our Launch Strategy

Day 0- Property Prep

We identified a handful of minor, high-return-on-investment repairs and upgrades, all of which improved the showing experience, added value, and improved the marketability of the home. Some of these improvements included touch-up paint, turning the side yard into an inviting outdoor area, decluttering the interior and exterior, and removing a door between bathrooms.

Day 2 - Marketing Prep

Professional photos + drone + video + property website + postcards + informational guides

Day 3 - Pre-inspections

Pest and home inspections completed and packaged for buyer review. More confident buyers bring higher offers with shorter timelines.

Day 5 - Pre-marketing

Posted the property as a coming soon listing and began prelisting marketing, building anticipation for launch day

Day 12 - MLS and Launch of powerful 3X3 Marketing Plan

Listing distributed to 100+ sites + Syndication to Sotheby’s Global exposure network + agent email blast + social media marketing campaign + much more!

Day 13 - Showings

Private showings from pre-qualified buyers. Agent-to-agent outreach. Buyer follow-up cycle initiated

Day 14 - Offer Review and Under Contract

1 aggressive offer and a signed contract

Why This Matters

Early momentum matters.

Homes that are:

  • properly prepared

  • transparently presented

  • priced with precision

  • and launched with a clear plan

tend to attract stronger buyer interest in a shorter window of time.

This reduces friction, limits renegotiation, and keeps sellers in a position of control.

What’s Included In This Approach

While every property is different, this launch followed a consistent framework that prioritizes:

  • Preparation before exposure

  • Removing uncertainty for buyers

  • Creating early momentum

  • Encouraging competitive decision-making

This is the same framework used across my listings, regardless of price point.

Get a Personalized Market Impact Report

If you’d like a private update on:

  • What your home is currently worth

  • How this pending sale affects your property value

  • How much demand exists for homes like yours

I’m happy to prepare a custom Market Impact Report for you. No obligation